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15th October 2018

There isn’t the luxury of time when it comes to marketing a brand and incorporating your efforts into a growing number of channels.

The Brand Business

Brand

Are you using the F-Word?

15th October 2018

I started my marketing journey by building an agency, Rethink Media. It was as clear to me then, as it is now, that in such a technologically fast-pac...

Brand

The best brands target their Abs!

15th October 2018

Destination Abs, the pinnacle of marketing fitness.Today’s Cross Channel RealityThere isn’t the luxury of time when it comes to marketing a brand and ...

15th October 2018

The A-Team… maybe the best Customer Value Proposition in the world, how’s your sucka?

The Brand Business

Brand

Why you need an A-Team Value Proposition

15th October 2018

The A-Team, maybe the best Value Proposition in the world. How’s yours sucker?..If you’re familiar with the exploits of Howling Mad Murdock, B.A...

Brand

The Personal Moment Of Truth

15th October 2018

Consumers are getting personal. PMOT, the ‘Personal Moment Of Truth’ is here!It is essential for business owners to understand the part their ‘persona...

Brand

It’s brand Jim, but not as you know it

15th October 2018

If only this quote had come straight from the Vulcan cool man himself. Our man Spock has certainly earned his Starfleet pips when it comes down to per...